Icepocalypse2014

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Duke Energy Outage Map

 

Just under forty THOUSAND of us are without power here in Southeastern North Carolina with the bulk of that here in New Hanover County. It’s 2013. We can buy shoes in our underwear from the comfort of our own homes, but a day or two of ice will still bring our lives to a standstill.

 

Sometime yesterday Duke Energy sent out this tweet:

 

tweet

 

Which reminds me of a pet peeve: Social Media is great for a lot of things, but not everything. At some point in a social media conversation, the venue has to switch. Social Media is a pointer. The actual business or website is where transactions happen.

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