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Twitter on the Ferry

Spotted on the Ocracoke-Hatteras ferry over the weekend. Twitter is a given if you want to push information out these days. The problem isn’t channels. We’ve got plenty of those. The challenges are 1) choosing the right one(s), 2) letting people know you’re there, and 3) generating interesting & useful content.

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Someone tell Britt’s Donuts that they’re doing it wrong

**This was originally shared over the summer on Facebook (Like Meeeee!), but I thought it’d be good to share it here too. Someone tell Britt’s Donuts that they’re doing it wrong. No web page. They have Facebook ( Britts on Facebook ) & Twitter ( Britts Twitter ) but never update either one. But, hey… […]

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A Positive Groupon Story

I saw this on TechCrunch yesterday and after all the bad Groupon nightmares I’ve mentioned on Twitter, I thought I should post this to balance things out. Here are a few things that stood out to me as I read the article and looked into the restaurant. Mr. Friedman is a tracking fiend. He tracks […]

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Good Food Takes Time

Spotted at Sahara’s down the road from McDonald’s.

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There’s No Magic Bullet

Social Media, SEO, Location Based Marketing, TV, Radio, Newspaper, Billboards; no one piece is really going to make your marketing successful no matter what the experts say, and all of it mashed together will make you broke and insane. The real secret is to be awesome. Don’t bribe your customers to brag about you online. […]

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Before You Pull The Trigger On A Groupon Deal

Facebook is launching their deals platform in the US today. If they can beat Groupon’s pricing structure and offer more flexibility for business owners, I think they’ve got a good shot at dominating this particular end of the market. Oh, before you think about a Groupon campaign, you should read this article: Entrepreneur.com :: Groupon […]

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