Killing My Yellow Page Ad

I *almost* did this last year, but allowed myself to get talked out of it. This year, however, is going to be different.

A lot of people tell me I’m going to lose business. Honestly, the leads I’ve gotten from the Yellow Pages have ended up being low-to-no budget, so I feel that it’s running at a loss for me right now.

And then I think, “when was the last time I picked up a phone book?”

Further Reading:

• Small Biz Marketing: More Bad News for Yellow Pages
• Yellow Pages Usage Stats Are Likely Wrong

And then, this link made the rounds last month:

• http://www.yellowpagesoptout.com/